A “celebritization” Brazilian politics: of 2008 for 2010
01/04/2008The election & ccedil; & otilde; Brazilian municipal es approach (1° e 2° shift occurring respectively in days 5 e 26 of October), but the election even rate n & atilde; affects the size & atilde; the VIEW & atilde; p & uacute; Republic. But that n & atilde, the means that moves & ccedil; & otilde; s still n & atilde; eats & ccedil; plow, on the contrary, est & atilde; the more active than ever and very well focused on… 2010.
While the parties come & ccedil, am your moves & ccedil; & otilde; s around short-term parliamentary amendments (guaranteeing execution & ccedil; & atilde; the works that have electoral impacts), and try to build units to show for & ccedil, the party and atra & iacute; rem frames, important characters pol & iacute; n & optical atilde; est & atilde; engaged in the election & ccedil; & otilde; es this year (n & iacute; state and federal LEVELS) Eat & ccedil; moves & ccedil am; & otilde; s increasingly aggressive.
In general terms & eacute; poss & iacute; vel say that the election & ccedil; & otilde; es 2008 They feature a din & acirc; mica pol & iacute; tica multinivelar. Thus, & moves the ccedil; & otilde; s N & iacute; local level is & HAND the compliance and, at the same time, influencing the big game pol & iacute; Brazilian tico. As already á discussed here in a previous article, municipal election campaigns appear as an important test pol & iacute; toxic to the n & iacute; federal level, especially in the case of S & atilde; Paul.
However, a new condition & ccedil; & atilde; lets this din & acirc; mica pol & iacute; tica more expl & iacute; quotes. President Lula recently stated in a television & atilde program; what & quot; I (Lula) I'm working with a great desire to make my sucess & atilde, the, much will & quot;. This position & ccedil; & atilde, the officially extends the game pol & iacute; Brazilian tico.
First n & iacute; vel: municipal
Although the m & aacute; n & atilde electoral edge; the is in full swing for the election & ccedil; & otilde; s October, truth & eacute; a s & SERIES & moves to ccedil; & otilde; s important j á is & HAND the occurring, and duty & atilde; the deep impact the move & ccedil; & otilde; es in Bras & iacute; lia.
A first ratio HANDS, the impact is for this á in expectation of some analysts inch & iacute; typical relationship with MAKE-HANDS, the profile of the candidate & aggravate; s election & ccedil; & otilde; es. Expected-is that approximately 25% federal MPs depart from their posts to run for municipal governments besides Brazil. This means that in 2009 C & acirc; mara of Representatives power & aacute; expect a renewed & ccedil; & atilde, the approximately ¼ of his paintings.
Broadly speaking, alternate to assume & atilde, the positions of deputies have & atilde, which go through the learning phase of the games pol & iacute; ticos everyday, so that & eacute;, consequently, expected concentration greater MAKE-HANDS, the power pol & iacute, the optical HAND the leadership few MAKE-the C & acirc; Mara of Representatives. Such cen & aacute; rio, in its turn, narrow & aacute; the margins of the ccedil &; & atilde; pol & iacute; tica Preparatory & oacute; holiday for the election & ccedil; & otilde; es 2010.
Some parties suffer & atilde; as with this process, as & eacute; the case of the Workers Party (PT), President Lula, in which approximately 1/3 Members of the current duty & atilde; engage in the election & ccedil; & otilde; municipal es. The case of the Communist Party of Brazil (PC do B), party of the governing coalition, & Eacute; even more serious: more of 80% Members of duty & atilde, the candidates leave.
Another interesting trend & ecirc; INSTANCE which realizes the election & ccedil; & otilde; s are municipal á directly connected to a phen & FLYING; mention that j á It has been consolidating in pol & iacute; tica Brazilian: & quot; & celebriza ccedil; & atilde, the" the pol & iacute; tica election. Increasingly inch & iacute; optical stop being rulers, when & eacute; more valued compet & ecirc; administrative INSTANCE, to be important celebrities.
Many are & atilde parties, the strategy using the & eacute; j strategy to attract people & aacute; known of the masses who have the ability to attract many votes. This phen & FLYING; meno j á It was relatively strong in the election & ccedil; & otilde; s previous, as the example of ent & HAND the designer and television presenter HANDS, the, Clodovil Hernandes and television presenter & atilde; Celso Russomanno, both now congressmen that are & atilde, the top rated in the top four of the S & atilde state; Paul.
In the list of applications j & aacute; disclosed by parties & eacute; poss & iacute; vel find celebrities from different sectors, porn & FLYING film actress; football player, through v á rivers presenters television & atilde, the.
To the extent that the vacancies that each party has s & atilde; calculated in the fun & ccedil; & atilde, the a coefficient in which the total amount of votes Party & eacute; one of the central factors, to participate & ccedil; & atilde, the large handles these votes & eacute; adensificar important for the part & ccedil; & atilde; the one party in the C & acirc; mara of Councilors.
As conseq & Nuuml; & ecirc; INSTANCE that, We can expect a much more focused campaign to great performances and little discussion & atilde; the problems of pol & iacute; ticos real. Almost all of these celebrities n & atilde; the have any experi & ecirc; INSTANCE pol & iacute; tica, such that n & HAND be the & HAND directly linked to the & ccedil; & otilde; s & inch iacute; deeper optical.
From a broader perspective, the din & acirc; municipal election mica empty & aacute; the contents & uacute; pol & iacute; tico in the short term and power & aacute; affect the din & acirc; mica pol & iacute; tica federal. Especially num cen & aacute; rio p COLLISION s-Lula, what is it, if s & oacute;, a focused show more in performance midi & aacute; tica than in acts & ccedil; & otilde; s pol & iacute; optical, & Eacute; to be expected that there is a consolidated & ccedil; & atilde; of that trend & ecirc; INSTANCE making pol & iacute; tica midi & aacute; tica.
Consequently, it is believed that one of the most important character & iacute; sticas that must be present in the candidate & worsens; presid & ecirc; INSTANCE of Rep & uacute; Republic is its ability to proje & ccedil; & atilde; midi & aacute; tica. more focused positioning in the quest & atilde, the administrative (as generally held by the governor S & HAND Paul, eternal pr & eacute; & -candidato worse; presid & ecirc; INSTANCE Jos & eacute; Saw) Duty & atilde; lose SPACE, the.
Second n RIVER vel: federal
No n RIVER das vel discuss & otilde, is Federais, especially for or n RIVER presidential vel, j á the n & iacute; state level still depend & aacute; much of what occurs in the n & iacute; local level in order to trace MAKE-air & ecirc its main trend; pol & TRENDS iacute; topical, the game is & aacute; s & oacute; Eat & ccedil; walk.
Even so, j á & Eacute; POSS & iacute; ble to realize some of the figures inch & iacute; optical gain & atilde that, the proemin & ecirc; pr & INSTANCE in oacute; ximas stages of pol & iacute; optical Brazilian. Among them there is the Civil House chief minister and current important articulator of President Lula, Dilma Rousseff.
Rousseff assumed the role of articulating pol & iacute; tica President Lula, gaining relief pol & iacute; & toxic especially after oacute; s sa & iacute, the former finance minister Ant & FLYING; nio Palocci. Since then & atilde, the, He has appeared constantly next to President Lula, Lula being dubbed & quot; HAND and CAP" (Accelerates & ccedil program; & atilde, the growth).
Interestingly, their behavior repeats the big celebrity profile, although n & atilde, the coming to be of the midi & aacute sectors; ticos. Their s & atilde lines, good pr & oacute; ximas the celebrities, always seeking more positioning f á cyl to be absorbed by the m & iacute; days. Impact phrases, f á cult to be reproduced headlines, They seem to mark his speeches.
A PT which features a v á cuo between Lula and any other poss & iacute; vel candidate to replace & ccedil; & atilde; the President, new names – as Dilma – can be interesting alternatives. But opposition MAKE-HANDS, also the & eacute; m j á and it is realized á trying to wear since j á Dilma's image.
The main strategy & eacute; & strategy developed by opposition ccedil; & atilde; est & aacute; connected & worse; Commission & atilde, the Parliamentary inqu & eacute; rite (CPI) investigating the use of cards & otilde; s corporate federal government. The id & eacute; would & eacute; exposing the Dilma as a respons á LEVELS and knowledgeable of the deviations occurring through the card & otilde; es. Recently she was called to testify at the CPI, but he refused saying he had professional and personal things more important to do.
No momento o PT, and President Lula in particular, Dilma decided to withdraw from the spotlight so that it n & atilde, the exposed & get too worse; crisis of cards & otilde; es. If you are able to go through this phase turbul & ecirc; TRENDS without a big tear on your image, probably put & aacute; as the candidate most suitable for the PT LAN MAKE-air.
While we expect the outcome of this test phase names in n & iacute; federal level and consolidates & ccedil; & atilde, the election of & ccedil; & otilde; s municipal Brazilian, & Eacute; important to understand the main trend & ecirc; TRENDS which are & HAND the sealing pol & iacute; topical so that it is poss & iacute; level anticipate some decision & otilde; s for a future n & atilde; T & HAND distant and having HANDS, the impacts on a pa & iacute; s that whether getting stronger internally and externally most important. For a while, & Eacute; pay to see.
Originally published in Journal Author
Now VIII – N° 4 – April 2008
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